Margaret Magner, Ph.D, M.A., M.P.W.

Chief Executive Officer

Margaret Magner is Chief Executive Officer of the PEI Business Women’s Association. She has taught in Canadian and U.S. universities and held a number of positions, including Director of Development for the William J. Clinton Foundation; Presidential Speechwriter, Development Communications Senior Writer, and Corporate Relations Director at the University of Southern California; and Director of Bioscience Development at UPEI, where she continues to teach for the Faculty of Business and Department of English. Her company Magner Ink specializes in communication services. She is a Governor of the National Theatre School of Canada.

Shelley Jessop


Shelley Jessop is the Director of the Rural Women's Business Centre, PEIBWA's second site located in Central Bedeque, PEI. Program development, implementation, and co-ordination are her areas of expertise. As a leader has led teams on multi-faceted projectsShelley has roots as a Chemical Technologist and managed a technical department for a multi-national company within the energy sector. She has been delivering career and employment services for the past 10 years guiding individuals with achieving their career goals - including the path to self-employment. A lifelong entrepreneur, Shelley has hands-on experience starting and operating multiple businesses in sectors which include the trades, agriculture, the arts, and as a consultant. Passionate about diversity and inclusion and advocating for underrepresented groups, Shelley believes in the power of peer-to-peer mentoring and building strong communities of support as being fundamental to achieving business success.

Rose Fitzpatrick

PEI Coordinator, Atlantic Canadian Women in Growth Partnership (ACWGPP)

Rose FitzPatrick joined PEIBWA in 2020 to take on the role of PEI Coordinator for the Atlantic Canadian Women in Growth Partnership Project - a three-year initiative funded through the Federal Government’s Women’s Entrepreneurship Strategy to address gaps and build capacity in the entrepreneurship ecosystem for women across Atlantic Canada. Through her collaborative work with colleagues in Nova Scotia, New Brunswick, and Newfoundland and within PEIBWA, she has developed a number of programs to serve Island women entrepreneurs in start-up and early -mid growth stages, providing support, expertise, and guidance in all areas of their business journeys.

Rose has more than twenty-five years experience in project and event management, along with a strong background in research, writing, communications, marketing, business development, and community and government relations. She’s held various positions within private sector, government, and not-for-profit organizations - working within the IT, media, film & television, tourism, and biotechnology industries. She’s led several pan-Atlantic business building missions throughout the U.S., Canada, and Europe. Prior to her current role, she was manager of marketing and communications for the Prince Edward Island BioAlliance.