Margaret Magner, Ph.D, M.A., M.P.W.

Chief Executive Officer

Margaret Magner is Chief Executive Officer of the PEI Business Women’s Association. She has taught in Canadian and U.S. universities and held a number of positions, including Director of Development for the William J. Clinton Foundation; Presidential Speechwriter, Development Communications Senior Writer, and Corporate Relations Director at the University of Southern California; and Director of Bioscience Development at UPEI, where she continues to teach for the Faculty of Business and Department of English. Her company Magner Ink specializes in communication services. She is a Governor of the National Theatre School of Canada. In 2022, she was recognized as one of the Top 25 Most Powerful Women in Business in Atlantic Canada by Atlantic Business Magazine

Shelley Jessop


Shelley is the Director of PEIBWA's Rural Women's Business Centre, introducing co-working space to rural PEI and a unique line of cohort-based incubator programming. A lifelong entrepreneur herself, Shelley has started and grown multiple businesses from the ground up. With roots working for multi-national corporations for more than a decade within the energy industry, Shelley has experience managing complex projects and multi-disciplinary teams. For the past 7+ years she has held leadership positions in the non-profit sector guiding individuals with achieving their career  and business goals. Shelley manages day-to-day operations and staff at PEIBWA's three sites across the Island. Team leadership, project management, and program design/implementation are her areas of expertise. Shelley believes in strong communities of support as being fundamental to achieving business success.