Transitioning Toward Growth

Read our English Press Release Here

Read our French Press Release Here

The application period for these programs has now closed.  For more information, please contact


PEIBWA is launching a suite of Transitioning Toward Growth programs which are funded by the Department of Economic Growth, Tourism and Culture through the Canada-PEI labour market agreements to support women in business across Prince Edward Island.

Transitioning Toward Growth programming will develop women’s business skills and confidence using advanced technology, capitalizing on supplier diversity, engaging in research and development and subsequent innovation, increasing productivity and profitability, and exporting.

The three programs include:

  A) Accelerate HER PEI  

  B) MAPS 2.0

  C) Moving Women Online 2.0

These programs aim to support women business owners in various stages of growth and provide assistance at a critical time of recovery as a result of COVID-19.


          • DOUBLE the number of participants (now 25) to our MWO 2.0 program.
          • Now offering UP TO $15,000 per MAPS 2.0 project ; between 25 - 40 total projects will be selected.
          • Building on the success of the pilot that wrapped in April to offer another Accelerate HER PEI cohort!
          • NO COST TO YOU!!!

For more information about the individual programs, click on the links above.


Selection criteria includes but is not limited to:
- Clarity of application (well-presented, goal oriented, clear, thoughtful)
- Specified impact of COVID-19 on the business
- Articulation of business goals and the well-defined impact anticipated as a result of receiving support

Applicants may indicate interest in more than one program, however due to the concurrency of the programming, successful applicants will only be approved for one. Please note that this is a competitive process and not all applicants will be approved. 

The decision to fund all or part of an applicant's request will depend on its fit with the program intent and eligibility criteria, as well as the overall demand. All non-Canadian or publicly traded companies or companies owned by the same are excluded from this program. Additionally, corporate operations of a franchise network with establishments located outside of PEI are excluded from this program. Only locally owned for-profit, businesses are eligible. Specific length of time in operation (e.g. 1 year or more in operation) and ownership criteria are outlined in each program's details. 

Criteria for regional diversity, sector representation, project scope, and client need will be assessed when selecting recipients in a competitive process administered by PEIBWA's selection committee.

Disclaimer: An application submission does not guarantee approval. The number of projects that can be supported and the degree of support a project receives will be determined by the program budget and at the discretion of the selection committee. Not all qualified applications are guaranteed to receive support. Any business that has previously received support through earlier PEIBWA programming, including but not limited to the earlier iterations of these three programs may apply, but preference will be given to companies that have not previously received support. As determined by the review committee, approved funding amounts may be different from application estimates.

Preference may be given to underrepresented populations, including but not limited to, rural women, Indigenous women and women of colour, women in trades and STEAM disciplines, newcomers, and women with disabilities.

For more information about the Transitioning Toward Growth initiative please email or call 902-892-6040.